Building An International Brand
Mr. Sun from Luohu, Shenzhen successfully registered a jewelry company and brand in Hong Kong
作者:ycadmin   时间:2016-10-14   浏览480 次
Shenzhen Luohu Shuibei is a world-renowned jewelry market hub, known as the "World Treasure Capital" - the world's jewelry looks at China, and Chinese jewelry looks at Shuibei. Mr. Sun, who has been operating in the Shuibei jewelry market for more than 20 years, has been struggling with his brand being mediocre compared to well-known brands such as Chow Tai Fook and Chow Sang Sang. However, he found that almost all of these well-known brands come from Hong Kong, and consumers have a natural liking for Hong Kong jewelry brands, with a high level of brand trust. Moreover, the price of gold and silver jewelry is higher than his own brand.香港公司注册

So Mr. Sun plans to register a company and trademark in Hong Kong, and carry out packaging and brand building in mainland China. Over the past year, Mr. Sun has tried to register seven or eight service companies in Hong Kong, but none of them were successful, which has made him very anxious. Later, a friend introduced me to Hongyuan International (whose friend is a long-time customer of Hongyuan International) and discussed their ideas and needs. However, in the past two years, Hong Kong company registration and trademark registration have had particularly strict requirements for jewelry related registrations, making it difficult to successfully register. After multiple meetings and communications between Shenzhen Hongyuan International Consultant and colleagues from the Hong Kong headquarters, the Hong Kong headquarters colleagues have contacted the Hong Kong Companies Registry multiple times, and finally registered Mr. Sun's Hong Kong company. Later, they helped Mr. Sun register his desired Hong Kong jewelry brand. At present, Mr. Sun's Hong Kong brand has exceeded 700 chain franchise stores in mainland China, moving towards the goal of a thousand store chain.
 
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